Social Media Associate

Social Media Associate (SMA) specialize in enhancing online presence and driving website traffic through various social media platforms. Their primary responsibility is to improve and maintain brand awareness across social networks. Collaborating closely with the marketing and project management team, SMAs translate overarching marketing goals into impactful social media campaigns. They design and execute a comprehensive Social Media Content calendar that aligns with the brand’s digital voice and content strategy. SMAs play a crucial role in increasing website traffic by strategically utilizing organic and paid posts across diverse social media networks. Additionally, they stay abreast of emerging social media tools and best practices, incorporating them into the company’s business, marketing, and public relation strategies.