AGC PHC and PMA Join Forces to Shape the Future of Philippine Marketing

Every year, the Philippine Marketing Association (PMA) organizes the Agora Youth Awards (AYA) to recognize the best marketing students from across the country. This year’s theme, ‘The Search for the Philippines’ Next Gen Z Disruptors’ challenges student marketers to push boundaries by integrating AI, innovation, and sustainability into real-world marketing solutions.

AGC Power Holdings Corp. (AGC PHC), the country’s fastest-growing media and marketing holdings company, reaffirms its commitment to cultivating the next generation of marketing talents and creatives—championing fresh, purpose-driven, and sustainable practices that shape the future of the industry.

Cecille P. Ngo, Chief of Finance and Investment Officer, affirmed the shared mission between PMA and AGC PHC: “In our business, we recognize that brand longevity is rooted not only in innovation and relevance, but in the foresight to invest in future value. For AGC PHC, this partnership reflects that belief—we are investing in the emerging talent that will define and drive the next chapter of our industry.”

The PMA also highlighted the vital role of young marketers in navigating today’s disruptive landscape, reinforcing their ability to lead with creativity and passion. “We know there are many disruptors today, with AI leading the way. At the same time, sustainability and environmental responsibility are becoming essential to businesses. These shifts are encouraging, especially with the passion and drive we see from Gen Z. We’re hopeful our alumni will become the next generation of leaders, not just in Philippine marketing, but across the business landscape,” said Leah Ayeng, PMA Director for Youth and Academe.

AGC PHC’s support for AYA is rooted in the personal journey of its Chairman and CEO, Archie G. Carrasco, a rare two-time awardee of the Agora Youth Awards for individual and group honors, known then as TOMAS (Ten Outstanding Marketing Students) and TOSMA (Three Outstanding Student Marketing Association) respectively. He remains deeply committed to nurturing young talent, notably reflected in the company’s welcoming of five AYA past winners into its workforce.

“There is one company that gave me a home, and that is AGC PHC. Working here is something I’m truly grateful for, because we’re mentored to understand marketing beyond what we learned in our universities. We’re also part of a bigger vision that creates meaningful impact for Filipinos, industries, and communities every single day.” – Mark Cruz, Brand Associate for Allure

“AYA gave us a platform to define our purpose in pursuing marketing. As a Brand Associate of VMAN Southeast Asia, I now approach everything with intention, and that sense of purpose helped us earn our place as leaders here at AGC PHC.” – Prince Cacho, Brand Associate for VMAN Southeast Asia

“It’s fulfilling to be part of a company that not only uplifts creativity and excellence but lives it out in everything we execute. PMA taught me to always ask “why” before the “how,” which aligns perfectly with how AGC PHC approaches storytelling through experiences.” – Franco Delatina, Management Trainee for Events Production

“Working in AGC PHC has given me a meaningful avenue to continue my purpose as a young leader—to inspire, create impact, and grow alongside others. AGC PHC has always been a nurturing space for young talents, and I’m proud to now contribute to that culture of excellence.” – Kaye Liwag, Brand Associate for The Business Manual

“When I joined AYA, I understood that it was all about marketing excellence, and that mindset has shaped how I approach my work, whether in my future marketing agency or my professional work here at AGC PHC. AYA taught me to be goal-driven and to stay grounded in the purpose behind every marketing effort.” – Kent Villacarlos, Marketing Communications Manager of One MEGA Group Inc. (OMGI)

AGC PHC’s renewed partnership with the Philippine Marketing Association underscores its steadfast commitment to empowering the next generation of marketing leaders and shaping the future of the industry in the Philippines.

Photo courtesy of Kim Santos of KLiQ Inc.

MEGA Ball 2025: Fashion + Dance Honors Movers and Changemakers

A two-night celebration of fashion and movement honoring Filipino creativity, national pride, and ten exceptional women shaping culture and progress

Movement and motion take center stage at the MEGA Ball 2025: Fashion + Dance. Held annually on June 12, the MEGA Ball is an ode to Filipino talent, a bold statement on the future of fashion, and a tribute to 33 remarkable years of shaping Filipino style and culture.

In its 15th edition, the MEGA Ball gathered artists, public figures, and industry leaders for two nights centered on the theme of “Fashion + Dance” at the Marquis Events Place in Bonifacio Global City. For the first time, MEGA expanded the experience to its subscribers on the second night, extending its reach to a wider audience.

In her acceptance speech, Georcelle Dapat-Sy, one of this year’s Pinoy Pride Awardees and Co-Chair of the MEGA Ball 2025: Fashion + Dance, paid tribute to AGC Power Holdings Corp. (AGC PHC) Chairman and CEO Archie G. Carrasco for his visionary leadership and commitment to championing Filipino excellence. She said, “Archie Carrasco, your vision is truly one of a kind—only you could have made this happen. You’ve brought the spirit of Pinoy pride together under one roof, not just for one, but two unforgettable evenings. To the entire MEGA team, congratulations on this incredible achievement.”

Fashion meets movement

Every arrival was a statement, with elegant silhouettes that mirrored the tone of the evening. As the night went on, the ballroom became a space where fashion and dance converged, with the ball’s theme coming to life.

Among the first evening’s defining moments was a dynamic performance by G-Force, led by its masterful founder Dapat-Sy, which brought to life the enduring passion for dance deeply rooted in Filipino culture.

On the second night, the ballroom was elevated by a compelling presentation from the Alice Reyes Dance Company, whose modern folk performance honored Filipino heritage through refined movement and artistic expression.

Filipina Forces in Motion

The main highlight of the Ball was the Pinoy Pride Awards—an homage to ten trailblazing women, known as Movers and Shakers, whose vision, talent, and philanthropic leadership continue to shape their fields with lasting impact.

Before presenting the awardees, MEGA Editor-in-Chief Peewee Reyes-Isidro praised their commitment to breaking barriers and driving progress: “I’m delighted to recognize a distinguished group of awardees who are true luminaries in their fields. Each of them embodies the spirit of creativity, resilience, and excellence.”

Dr. Vicki Belo – Pinoy Pride Awardee for Beauty

Belo revolutionized the Philippine beauty industry, transforming a single clinic into a nationwide empire–making dermatological services that were previously unavailable locally, accessible to Filipinos.

Georcelle Dapat-Sy – Pinoy Pride Awardee for Dance

By turning commercial choreography into a respected art form, she transformed the local dance scene and paved the way for Filipino dancers to pursue lasting careers.

Karen Davila – Pinoy Pride Awardee for Media

Davila is known for her advocacy and sharp journalism. As a female broadcaster in a traditionally male-dominated field, Davila helped redefine leadership through executive roles and mentorship initiatives.

Dolly de Leon – Pinoy Pride Awardee for Entertainment

De Leon’s breakthrough sparked conversations on representation and ageism, paving the way for Filipino talent in global productions.

Heart Evangelista – Pinoy Pride Awardee for Fashion

Evangelista leverages her social media presence to spotlight Filipino talent, art, and advocacy. Blending fashion with purpose, she has become a prominent voice in the digital fashion landscape.

Niana Guerrero – Pinoy Pride Awardee for Dance

Guerrero rose from viral dance videos to become a leading Gen Z entertainment figure, influencing global social media trends through her content. Her journey legitimized dance content creation as a viable career path for young Filipinos.

Grace Vera Cruz – Pinoy Pride Awardee for Business

Vera Cruz reshaped Southeast Asia’s digital economy as Country Head of Grab Philippines by expanding services and championing inclusive tech solutions. Her leadership balanced growth with social impact—supporting drivers, guiding Grab through the pandemic, and mentoring women in tech.

Suzy Yuzon – Pinoy Pride Awardee for Advocacy

Through the Miss Possibilities pageant, a platform she co-founded, Yuzon champions girls and women with special needs by celebrating their talents and shifting public perception. She also offers year-round education and sustainable support that empowers participants to define their own narratives.

Alice Reyes – Pinoy Pride Awardee for Dance

A transformative force in Philippine dance, Alice Reyes founded Ballet Philippines and the Alice Reyes Dance Company, redefining the national dance landscape by blending classical, modern, and indigenous forms. She continues to mentor young talents and champion dance as a vital expression of Filipino identity.

Agnes Locsin – Pinoy Pride Awardee for Dance

Agnes Locsin, widely recognized for shaping neo-ethnic choreography in the Philippines, has left a lasting impact on the country’s cultural landscape through acclaimed works such as Encantada and Moriones, earning her the title of National Artist for Dance in 2022. As the founder of the Locsin Dance Workshop, she has also nurtured generations of Filipino dancers and choreographers. Although Locsin was unable to attend the MEGA Ball 2025, she was nonetheless honored as a significant figure in the evening’s celebration of Filipino excellence.

G-Force delivered a high-energy finale on both nights, igniting the dance floor and bringing the stars together in a celebration of movement and national pride. This year’s MEGA Ball reaffirmed MEGA’s role as a driving force in fashion and culture, honoring the rhythm of progress and the enduring spirit of Filipino artistry.

Photo courtesy of Ed Simon and Kieran Punay of KLIQ Inc.

Robb Report Philippines Appoints Abby Laurel Vera Cruz as its Deputy Publisher

Modern Media Group Inc., a subsidiary of AGC Power Holdings Corp., has appointed Abby Laurel Vera Cruz as Deputy Publisher of Robb Report Philippines, marking a strategic move as the title sharpens its focus on deepening its presence in the ultra-luxury space. Laurel Vera Cruz steps into the role with a mandate to drive content excellence and operational synergy across print, digital, and social platforms, while strengthening the brand’s positioning among high-net-worth audiences.

“Robb Report Philippines must go beyond being a platform that merely showcases luxury,” she says. “It should be a discerning curator and connector for modern connoisseurs—telling stories of legacy, innovation, and craftsmanship, while bridging global excellence with Filipino sophistication.”

The appointment signals a return for Laurel Vera Cruz to the AGC PHC ecosystem, where she previously held editorial and strategic roles at Lifestyle Asia and NYLON Manila. This experience afforded her not only an insider’s grasp of the company’s brand architecture and creative standards, but also an appreciation for the collaborative culture that defines AGC’s operational model.

Her leadership philosophy is informed by a multi-sector background that blends media, education, and heritage. “My early exposure to leadership and public service within my family taught me the value of legacy-building,” she shares. “At Lifestyle Asia, I learned how to speak to an audience that values both prestige and purpose. My time at Lyceum of the Philippines University allowed me to expand that understanding through institutional branding and identity-building initiatives.”

In her new role, Laurel Vera Cruz is expected to play a critical part in expanding Robb Report Philippines’ editorial and business ambitions. She will work closely with the editorial team to uphold the brand’s storytelling standards while developing strategies to grow its audience and cultivate high-impact brand partnerships. Her remit also includes leading audience engagement initiatives and identifying new revenue streams aligned with the values of modern luxury.

The appointment comes as Robb Report Philippines continues to define its voice in a discerning market, offering a platform where prestige, performance, and purpose intersect.

Vogue Philippines Appoints Trickie Lopa and Pam Quiñones as Deputy Editors

Vogue Philippines has appointed Trickie Lopa and Pam Quiñones as deputy editors, reinforcing the magazine’s editorial structure as it advances its mission to highlight Filipino creativity through a global lens. Both function under the leadership of editor-in-chief Bea Valdes and are set to co-lead content strategy across the pillars of art, fashion, and culture.

The appointments reflect Vogue Philippines’ growing commitment to a more multidimensional narrative, one that situates the Filipino voice within international creative conversations while deepening local engagement through storytelling that resonates throughout the archipelago.

Trickie Lopa

An influential figure in the Philippine art scene, Lopa is best known as the co-founder of Art Fair Philippines and Art in the Park, two of the country’s most prominent art platforms. As chairman of Philippine Art Events Inc. and PHx Fashion Group, she has built bridges between the art and fashion communities, supporting local creatives while elevating their visibility on the world stage. Her experience includes a two-term tenure as secretary of the Board of Trustees for the Museum Foundation of the Philippines and current membership on the advisory board of The Museum at De La Salle University.

Her appointment broadens Vogue Philippines’ editorial exploration of the arts and design.

Pam Quiñones

Quiñones has long been a fixture in the Philippine fashion industry, known for her work as a stylist, creative director, and entrepreneur. She founded Qurator Studio in 2014, an incubator that mentors and represents emerging stylists, and co-founded Vestido Manila, a designer fashion rental space promoting sustainability and accessibility, in 2018. Currently serving as the magazine’s fashion director, she has helped establish Vogue Philippines’ distinct editorial voice by blending contemporary style with deep-rooted Filipino aesthetics.

Her elevation to deputy editor signals a continued investment in fashion storytelling that balances commercial innovation with cultural authenticity.

Vision and Purpose

Under the leadership of Valdes, Lopa and Quiñones will collaborate to shape the brand’s strategic direction, bringing together their cross-disciplinary expertise to lead new editorial initiatives, and culturally driven programming.

“As a platform, Vogue Philippines carries the responsibility of shaping cultural narratives through the lens of fashion, art, and identity,” says Archie Carrasco, publisher of Vogue Philippines and chairman and CEO of AGC Power Holdings Corp. “The appointment of Trickie and Pam reinforces our commitment to editorial leadership that is both visionary and rooted in purpose. Their perspectives will allow us to not only reflect Filipino creativity, but to lead it.”

Since its launch in 2022, Vogue Philippines has carved out a distinct position within the global Vogue network, with unique storytelling, reflecting the richness of the Filipino identity. With these new editorial appointments, the magazine deepens its role as a creative and cultural authority in the Philippines and beyond.

Allure Philippines Launches Its Maiden Issue

The global beauty expert has arrived in the Philippines, opening the doors to a new era of beauty.

Allure Philippines has officially launched under a licensing agreement between MEGA Global Licensing Inc. and Condé Nast. Renowned globally as the beauty expert, Allure’s arrival in the country elevates the beauty industry with its comprehensive and authoritative coverage. Allure Philippines marks the brand’s first foray into Southeast Asia, seeking to spotlight the region’s diverse beauty. As the third global edition, the title joins the ranks of Allure US and Allure Korea.

Global icons Heart Evangelista and Bretman Rock on the maiden issue cover

The debut issue was unveiled at The Peninsula Manila through an event, “Allure Philippines’ House of Experts,” uniting the country’s top beauty and wellness authorities. The event showcased immersive rooms representing the beauty brand’s core content: skin, makeup, hair, nails, fragrance, grooming and wellness.

Cover stars radiate elegance at the Allure Philippines’ House of Experts launch

International style figure Heart Evangelista and social media powerhouse Bretman Rock grace the maiden issue as icons of beauty. Unapologetically themselves, they embody what it means to be a ‘Filipino Now’, authentic, bold, fearless, and redefining what it means to carry the Philippines’ name on the world stage.

“Launching the world’s most trusted beauty authority in the Philippines is a deeply personal milestone. When Allure came knocking, I knew exactly what I wanted our edition to be: a mirror, a megaphone, and a movement. Leading Allure Philippines allows me to continue a legacy of expert-backed, inclusive journalism, while redefining what beauty looks like for Filipinos today—giving space to our own stories, our skin tones, our rituals, and our identities,” says Allure Philippines Editor-in-Chief Rissa Mananquil Trillo.

Allure Philippines’ Editor-in-Chief Rissa Mananquil-Trillo delivers her empowering speech and poses with Allure US Editor-in-Chief Jessica Cruel

“We’re here to raise the standard, challenge the narrative, and make sure the world sees the richness of Filipino beauty—because we’ve always belonged on the global stage. Allure Philippines is where beauty meets truth, purpose meets power, and where beauty, finally, looks like us.”

A preview from Allure Philippines’ “The Morena Manual”

Within the pages of Allure Philippines’ debut issue unfolds a narrative of authenticity. Leading the conversation is “The Morena Manual”, a standout section exclusive to the Philippine edition that celebrates real Filipino beauty. Stories include expert-backed tips for morena skin, science-driven insights on melanin, a deep dive into the Filipino nose, and an exploration of beauty standards.

Icons and achievers who have long been the faces of Filipino beauty, Angel Aquino, Iza Calzado, Tweetie De Leon-Gonzalez, Mylene Dizon, Wilma Doesnt, Bianca Gonzalez, and Agot Isidro share personal reflections on embracing their natural features. A manifesto of pride is written as an ode to the women who came before and a message to the next: morena beauty is legacy, identity, and power.

Other sections are thoughtfully crafted to reflect beauty through a holistic lens. In this issue, “The Beauty Brief” delivers essential cheat sheets for every enthusiast with stories like the latest painterly techniques in eyeshadow application. It also highlights personalities shaping the industry, including an intimate glimpse into Leni Robredo’s Naga home and the beauty behind the woman at work. “Meet the Expert” spotlights trusted industry voices, featuring Filipina cosmetic chemist Joyce de Lemos. “A Balanced Life” turns the focus inward with insights on talk therapy, mental strength of athletes on and off the court, and the importance of gut health. “Beyond Beauty” delves into deeper conversations, tackling lookism in workplace success, an inclusivity-driven brand that caters to every size and skin tone, and exploring how beauty can be a powerful catalyst for change.

Chairman and CEO of AGC Power Holdings Corp. Archie G. Carrasco with Condé Nast Executive Director, Strategic Content Initiatives Amy Mangino        

“The arrival of Allure in the Philippines is not only a win for beauty journalism—it is a celebration of identity. With this launch, we amplify the diverse voices and features of the Filipino, elevating local beauty to a global standard. Allure Philippines is our commitment to redefining beauty through authenticity, inclusivity, and expert storytelling. This is not just a magazine—it’s a movement,” says Archie G. Carrasco, Chairman and CEO, AGC Power Holdings Corp. and Publisher, Allure Philippines.

From L-R: Allure US Editor-in-Chief Jessica Cruel, cover stars Heart Evangelista and Bretman Rock, Allure Philippines Editor-in-Chief Rissa Mananquil-Trillo, Condé Nast Executive Director, Strategic Content Initiatives Amy Mangino, and Chairman and CEO of AGC Power Holdings Corp. Archie G. Carrasco

Allure Philippines will be published in print tri-annually, beginning with its maiden launch followed by a special wellness edition, and the highly anticipated Allure Best of Beauty issue. The title will also be accessible daily through its website and social media platforms.

Bringing visions to life–Allure Philippines team with Condé Nast

With the most trusted name in beauty now in the Philippines, Allure opens a new chapter in storytelling, one that is grounded on authenticity, inclusivity, and expertise. The maiden issue invites readers to experience a new kind of journalism with Filipino beauty set for the world stage.

Visit allure.ph and follow @allurephilippines on Instagram and Facebook.

AGC Power Holdings Corp. Honors Leadership and Excellence at the LEAD Awards 2025

AGC Power Holdings Corp. celebrated a night of extraordinary leadership, passion, and achievement at the LEAD Awards 2025, held on April 25. The event gathered the brightest trailblazers from across its subsidiaries to honor those whose work has made a profound impact on the company’s growth, innovation, and purpose.

Opening the evening with an inspiring address, Chairman and CEO Archie Carrasco emphasized the deeper meaning behind the awards. “Leadership is not about being in charge—it’s about taking care of those in your charge,” he shared. “Tonight, we celebrate not only excellence but the spirit that drives it—the spirit of true leadership.”

Carrasco reflected on three essential lessons: that leadership is rooted in empathy, built through consistent action, and measured by the legacy it leaves behind. These guiding principles set the tone for the evening’s recognitions.

The celebration began by honoring the Top Outstanding Employees of the Year (TOEY)—individuals whose extraordinary contributions embody the values, spirit, and future of AGC Power Holdings Corp.

The 2025 TOEY Awardees are:

Gian Valiente (AGC Power Holdings Corp., Business Growth Department)

A pillar of dependability, Gian has been instrumental in leading the company’s trade launches, roadshows, and advertiser partnerships. With strategic creativity and sharp negotiation skills, he consistently finds innovative ways to strengthen relationships and generate savings, all while maintaining the company’s highest standards of professionalism and excellence.

Angelino Joseph Quijencio (Nylon Manila, Modern Media Group Inc.)

An exceptional multimedia artist who seamlessly bridges creative disciplines, Angelino produces videos, art-directs shoots, and crafts digital assets that power the dynamic voice of Nylon Manila. Despite his many talents, he remains one of the most humble and positive forces in the company—a true team player whose work ethic inspires those around him.

Mae Sicat (One MEGA Group Inc., Advertising Creative Services Department)

Mae plays a critical role in ensuring the proper execution of over ₱100 million worth of advertising commitments. With laser-sharp attention to detail, calmness under pressure, and flawless implementation, she safeguards client trust and upholds the company’s reputation—earning consistent praise from both internal and external stakeholders.

Mika Cruz (Modern Media Group Inc., Production Department)

A natural leader and systems thinker, Mika introduced processes that revolutionized how supplier payments and production operations are managed. Her initiative, leadership, and operational innovations have been adopted across multiple subsidiaries, dramatically improving efficiency and strengthening vendor relations across the group.

Bettina Alexandra Mendoza (Vogue Philippines, MEGA Global Licensing Inc.)

From battling early career challenges to closing record-breaking sales, Bettina embodies the spirit of perseverance and resilience. Delivering an extraordinary ₱45 million in sales for Vogue Philippines, she has set a new standard for excellence in account management—proving that grit, patience, and dedication are the cornerstones of lasting success.

Dennise Rialp (AGC Power Holdings Corp., HR Department)

The architect behind AGC Power Holdings Corp.’s remarkable workforce expansion, Dennise has tirelessly screened, interviewed, and selected individuals who embody the company’s values and aspirations. Beyond hiring, she plays a vital role in shaping corporate culture, nurturing future leaders, and ensuring that the organization continues to grow with purpose.

Ticia Almazan (Vogue Philippines, MEGA Global Licensing Inc.)

A founding team member of Vogue Philippines, Ticia has contributed not only as a skilled writer but also as a thoughtful leader whose influence extends across the creative process. With deep insight, empathy, and unwavering professionalism, she has helped forge a distinctive editorial voice that resonates with a global audience and elevates Filipino storytelling.

Rafael Santos (AGC Power Holdings Corp., Events Department)

Rafael is the unsung hero behind the seamless execution of Billboard Philippines and Rolling Stone Philippines events. From backstage chaos to front-stage perfection, he manages productions with precision, calm leadership, and a heartfelt passion for bringing music and culture to life—ensuring unforgettable experiences for both artists and audiences.

Brent Castro (AGC Power Holdings Corp., Events Department)

A visionary creative force, Brent reimagines brand experiences through immersive events that combine strategic thinking and artistic storytelling. From large-scale concerts to intimate gatherings, he translates abstract concepts into tangible, memorable moments—elevating the stature of every media brand under AGC Power Holdings Corp.

Samantha Anciano (One MEGA Group Inc., Marketing Department, Lifestyle Media Group)

Leading not just one but five lifestyle brands, Samantha is a master of operational discipline and creative execution. Despite lean resources, she consistently delivers campaigns that are organized, impactful, and aligned with the company’s broader mission—earning trust, respect, and admiration across teams, clients, and leadership.

Each awardee’s journey was a moving testament to the spirit of perseverance, innovation, and servant leadership that defines AGC Power Holdings Corp.

As the evening progressed, the spotlight expanded—from honoring the outstanding individuals who power everyday excellence, to recognizing the visionaries and teams who shape the company’s enduring legacy.

The major honorees of the night included:

Outstanding Leader of the Year:

Janine Recto, Vice President for Asia Media Brands, One MEGA Group Inc., for her pivotal role in leading transformational initiatives across brands and platforms.

Editor of the Year (Executive Category):

Bea Valdes, Editor-in-Chief, Vogue Philippines, whose visionary leadership has redefined fashion publishing in the country.

Editor of the Year (Junior Category):

Rafael Bautista, Deputy Editor, Nylon Manila, for achieving the highest organic digital engagement across all media brands.

Department of the Year:

Digital Infrastructure and Optimization Division, for modernizing digital operations and launching world-class platforms.

Campaign of the Year:

Billboard Philippines MainStage: The First Anniversary Concert, which solidified Billboard’s standing in music and youth culture with a historic sold-out show.

Media Brand of the Year:

Vogue Philippines, for demonstrating unparalleled performance across revenue, brand prestige, and cultural impact.

Company of the Year:

One MEGA Group Inc., recognized not only for leading in sales and profitability but for evolving into a regional force in the Asian creative industry.

“This evening is for all our awardees, nominees, and the many silent trailblazers among us,” Carrasco concluded. “Because true leadership is not about seeking applause—it’s about advancing the purpose that moves us all forward.”

AGC Power Holdings Corp. extends its heartfelt gratitude to the event sponsors whose support helped make the LEAD Awards 2025 a memorable celebration. Special thanks to The Archives Booth, Sipps Manila, Trovare, Eliohr Candle Co, and Petals of Love MNL, their booths added a special touch to the event, elevating the atmosphere and helping create a worthy celebration of leadership and excellence.

The LEAD Awards 2025 reaffirmed AGC Power Holdings Corp.’s unwavering commitment to nurturing leadership, celebrating excellence, and building a legacy that will resonate far beyond titles and trophies.

Photo courtesy of Kim Santos of KLIQ Inc.

Empowering Creatives: AGC PHC Joins Philippine Junior Marketing Association’s MADWORLD 2025

AGC Power Holdings Corp. (AGC PHC) empowers the next generation of marketers through its collaboration with the Philippine Junior Marketing Association (PJMA)

The Philippine Junior Marketing Association (PJMA) recently hosted its flagship convention, MADWORLD 2025: Beyond Style and Glamour, at Filoil EcoOil Centre on April 5. The discussions highlighted key topics in fashion, business, and marketing, examining how holistic strategies and emerging trends are influencing the future of marketing.

PJMA’s MADWORLD 2025: Beyond Style and Glamour

The PJMA collaborated with AGC PHC as its premier partner for the event, which featured speakers from the AGC PHC ecosystem, beginning with Janine Recto, the new Vice President for Asia Media Brands of One MEGA Group Inc. (OMGI), who talked about brand aesthetics and the art of impactful, strategic campaigns. Ramon Galicia, wearing his VMAN Southeast Asia Publisher hat, discussed fashion marketing strategies and coping with today’s fast-changing trends. Jann Pascua, Art Director of Vogue Philippines spoke on color as a tool for branding, emotion, and marketing impact. RJ Ledesma, Editor-in-Chief of The Business Manual, facilitated a panel discussion on inclusivity in the fashion and business industry and was joined on stage by Vogue Philippines’ Fashion Director Pam Quiñones and AGC PHC CEO Archie G. Carrasco who also wore his other hat as Vogue Philippines’ Publisher.

Together with these distinguished speakers, NYLON Manila podcasters Nica Glorioso and Bianca Lao, hosts of the brand’s VOICES Podcast, were also invited to the day’s special segment on individuality. They shared their insights on the importance of embracing one’s identity through self-expression during PJMA’s special segment, Be You-nique.

L–R: Nica Glorioso and Bianca Lao, hosts of NYLON Manila’s VOICES Podcast

NYLON Manila also set up its vibrant Career Fair booth beside AGC PHC’s Human Resources Booth, inviting young attendees to explore internships, discover new career opportunities, and network with industry creatives. Students were also given complimentary issues from the media brands of AGC PHC.

Attendees at NYLON Manila’s Career Fair booth and AGC PHC’s Human Resources’ booth

The talks ended on a high note with an electrifying performance by P-pop girl group KAIA, specially arranged by Billboard Philippines. Their dynamic stage presence and powerful vocals added a vibrant energy to the event, leaving the audience thrilled and energized.

With its unwavering commitment to fostering the growth of young talent, AGC PHC continues to inspire and support the next generation of marketers and creatives, paving the way for a creative and progressive future in the industry.

Image courtesy of Gozzy Photography

Lifestyle Asia’s New Editorial Team Set a New Standard for Luxury

Lifestyle Asia ushers in a bold new chapter with the introduction of its editorial team, poised to redefine luxury living through inspired, forward-thinking storytelling. Under refreshed leadership, the country’s premier luxury publication embraces a modern vision—one rooted in purpose, individuality, and cultural relevance.

Continuing its legacy as a trusted authority on meaningful living, Lifestyle Asia now champions a progressive take on luxury—where affluence meets impact. With a renewed editorial direction, the brand spotlights influential voices and changemakers across philanthropy, innovation, wellness, and design, all while celebrating the evolving values of its discerning audience.

Chino Hernandez – Managing and Digital Editor

Chino Hernandez returns to Lifestyle Asia as Managing and Digital Editor, bringing a wealth of experience across business, media, and public relations. He began his career with the publication after graduating from De La Salle University, where he helped launch LifestyleAsia.PH and led its early digital growth. Following entrepreneurial ventures—founding DelicaChino and co-founding PR agency Before.Deadlines—he now reenters the editorial space to help shape a revitalized Lifestyle Asia. “I’m equally excited to collaborate with [Editor-in-Chief] Kerry Tinga, whose fresh, dynamic vision for the publication is both vibrant and deeply meaningful. This next chapter promises to be truly unforgettable.”

Maxine Alindogan – Contributing Editor, Food & Travel

Maxine Alindogan joins as Contributing Editor for Food and Travel, bringing a strong background in marketing, branding, and digital content creation. Her passion for meaningful experiences—whether through a good meal, a warm cup of matcha, or discovering new destinations—fuels her storytelling approach, reflecting the refined tastes of Lifestyle Asia’s readers. “I hope each story leaves readers with the same feeling as a good meal: satisfied, and a little more connected.”

Alexandra Tan – Contributing Editor, Wellness

Alexandra Tan takes on the role of Contributing Editor for Wellness, drawing from her extensive experience in the fitness and wellness space. As the founder and CEO of Manila Athleisure Club and MNL Pilates, she brings a strategic perspective to content that encourages mindful, aspirational living. “I plan on taking LA forward by empowering readers to take charge of their physical, mental, and even spiritual well-being, enriching their lives and shaping a lifestyle rooted in health and wellness.”

Monica Concepcion – Contributing Editor, Beauty

Monica Concepcion, Co-Founder and Head Designer of Kwento Lifestyle Philippines, joins as Contributing Editor for Beauty. With a diverse background in fashion, publishing, wellness, and PR, she offers a transformative lens on beauty—one that is inclusive, mindful, and rooted in individuality. “I plan to expand and explore the definition of beauty to be something that is mindful, transformative, inclusive and empowering—an experience that celebrates individuality, wellbeing and showcases the growing beauty culture in the country.”

Paolo Vera – Contributing Editor, Business, Tech & Politics

Paolo Vera steps in as Contributing Editor for Business, Tech, and Politics, backed by deep expertise in investment analysis, business strategy, and financial decision-making. With sharp insights into market trends and emerging innovation, he aims to deliver relevant, high-impact content. “I plan to spotlight the next generation of innovators and change-makers in business, tech, and politics—those shaping the future of the Philippines with purpose, creativity, and impact. Through fresh, thoughtful storytelling, we’ll make Lifestyle Asia a platform that reflects the energy and ambition of our generation.”

This dynamic editorial team is led by Kerry Tinga, who has been redefining luxury since her appointment as Editor-in-Chief in January. With her vision tailored to a new generation of society and industry leaders, Lifestyle Asia is set to chart a progressive course—one that speaks to the evolving aspirations, values, and influence of today’s most discerning readers.

Billboard Philippines Honors Music Leaders at Women in Music: The Executive Edition

The night honored visionary women who continue to drive and redefine the music landscape with their innovation and leadership

On March 28, 2025, at Old Manila of The Peninsula Manila, Billboard Philippines brought together musicians, industry leaders, and cultural figures for a powerful evening recognizing the Filipina executives, producers, and visionaries shaping the future of Filipino music.

Now in its second year, Women in Music returned with its Executive Edition—a purposeful shift in focus to the women leading behind the scenes. “From managing artists and heading labels to forging global partnerships, these brilliant women continue to take OPM to new heights,” shared Billboard Philippines Publisher Anne Bernisca.

An Evening of Distinction: Honoring Women Who Lead

This year’s celebration highlighted the women working behind the scenes—mavens whose leadership, creativity, and dedication are reshaping the music industry. Their influence goes beyond charts and recognition—they cultivate a more inclusive, dynamic future for Filipino music. The night’s honorees were:

Rhiza Pascua: Management, Concerts, and Live Entertainment Executive of the Year Awardee

OPM rock icon Rico Blanco presented the award to Rhiza Pascua, acknowledging her role in orchestrating some of the country’s most highly anticipated concerts, redefining and enhancing the live music experience, and fondly recalling an unforgettable moment made possible by Pascua, “She has extended her vision of delivering international-level concerts to Filipino artists as well, as Live Nation Philippines has produced Rivermaya’s long-awaited reunion of its classic lineup. She made an impossible dream come true, reuniting [me] with my Rivermaya brothers,” he said.

^{Management, Concerts, and Live Entertainment Executive awardee Rhiza Pascua, Managing Director of Live Nation Philippines and OPM icon Rico Blanco}

Atty. Marivic Benedicto: Music Rights Executive of the Year Awardee 

Singer and TV personality Darren Espanto presented the award to Marivic Benedicto who he met at ABS CBN. He shared his admiration for Benedicto’s commitment to shaping OPM’s future and her dedication to inspiring artists in writing future OPM hits, “Nearly two decades as PARI’s president, she continues to help educate creators on intellectual property rights and how to monetize their art, empowering them to write and record the next big hit that could catapult OPM onto the global stage.”

^{Music Rights Executive awardee Atty. Marivic Benedicto, PARI President and Asia’s Pop Heartthrob Darren Espanto}

Audry Dionisio: Independent Record Labels Executive of the Year Awardee

Eraserheads’ Ely Buendia praised Audry Dionisio as he presented her Independent Record Labels award, acknowledging her pivotal roles in Offshore Music. “From playing guitar in a prominent all-female rock band, to becoming a studio engineer and producer, and now managing artists and operations in one of the country’s leading independent labels, she has taken on almost every job in the music industry,” he said, and continued to commend her leadership in guiding the artists of Offshore Music to establish their identity and build their brand, to finding the right audience without compromising their sound.

^{Independent Record Labels Executive awardee Audry Dionisio, Offshore Music General Manager and Offshore Music Founder and Partner, Ely Buendia}

Kathleen Dy-Go: OPM Vanguard Executive of the Year Awardee

Singer-hearthrob Donny Pangilinan, who started out under the label of Kathleen Dy-Go, praised her for her strong dedication to music, reiterating her pivotal role in nurturing and driving the growth and success of Filipino artists, “Under her leadership and vision, Universal Records remains the foremost vanguard of OPM, as she ensures the relevance of its past, defines the sound of its present, and creates the icons of its future.”

^{OPM Vanguard awardee Kathleen Dy-Go, Managing Director of Universal Records Philippines with her daughter and award-winning actor Donny Pangilinan}

Georgette Tengco: Music Distribution Executive of the Year Awardee

Rapper and singer Al James presented the Music Distribution award to Georgette Tengco, recognizing her year of unwavering support and dedication to uplifting hip-hop and indie artists under Believe Music Philippines. He particularly cited her dedication in shaping artists and fostering connections, “Georgette is in her element as she has always considered music to be an anchor to millions of Filipinos’ daily lives, soundtracking our chores, commutes, celebrations, and so on,” he said.

^{Music Distribution Executive awardee Georgette Tengco, Country Director of Believe Music and Believe label artist Al James}

Roslyn Pineda: Industry and Record Label Executive of the Year Awardee

With pride and admiration, SB19’s Josh Cullen presented the Industry and Record Label award to Roslyn Pineda, celebrating her relentless commitment to championing Filipino music and empowering artists and her team. “Mama Sony” (as she is fondly referred to by Sony artists) “…nurtures her artists and looks after her team, empowering them to keep putting out great music that transcends audiences and leaves a lasting legacy.”

^{Industry and Record Label Executive awardee Roslyn Pineda, General Manager of Sony Music Philippines and SB19’s lead rapper Josh Cullen}

BINI Named Billboard Philippines’ Woman of the Year

The highlight of the night is the honor being declared Billboard Philippines’ Woman of the Year. This honor is reserved for female artists who have not only achieved outstanding success but have also made a profound and lasting impact on the music industry. Their groundbreaking contributions continue to inspire, shape, and elevate the landscape of music, solidifying their place as trailblazers and leaders within the industry.

Billboard Philippines’ 2024 Woman of the Year awardee Sarah Geronimo proudly awarded the nation’s girl group BINI with the 2025 Woman of the Year award. Not only has their music brought attention to the Filipino artist, but they have opened the door to endless possibilities, becoming an inspiration to different generations of artists and women. Sarah proudly proclaimed “Isang malaking karangalan para sa akin na ihandog ang Billboard Philippines Women of the Year award sa grupong patuloy na nire-redefine ang ibig sabihin ng pagiging Filipino artist.”

^{Woman of the Year awardees BINI, ang pambansang girl group and Pop Princess Sarah Geronimo}

Celebrating the Future of Filipino Music

Billboard Philippines continues to champion the wide array of talent within the nation’s vibrant music scene. From emerging artists making waves to hitmakers capturing audiences, the publication brings attention to a diverse group of individuals. Among them are influential music leaders and executives driving innovation, all contributing to the evolution of Philippine music.

Billboard Philippines’ Women in Music: The Executive Edition truly serves as a testament to their contributions, celebrating the passion and commitment that make the music scene exceptional.

One MEGA Group Expands Leadership Team to Strengthen Regional Presence

One MEGA Group Inc. (OMGI), the Philippines’ long-standing lifestyle media publishing company, enters a new era of leadership as it strengthens its commitment to amplifying Filipino and Asian voices on the global stage. With a clear focus on expansion, innovation, and cultural influence, these key leadership appointments reinforce OMGI’s role in shaping narratives that transcend borders.

Apples Aberin to Lead One MEGA Group’s Lifestyle Media Brands

OMGI welcomes Apples Aberin as Vice President for Lifestyle Media Brands, where she will oversee Lifestyle Asia, BluPrint, Modern Parenting, The Business Manual, and The Game, guiding them into their next phase of growth.

A distinguished figure in communications, Aberin has built a career transforming brand storytelling, seamlessly integrating media and marketing to create compelling, multi-platform campaigns. With over 15 years of experience spanning public relations, influencer marketing, and brand strategy, she brings a fresh perspective to OMGI’s homegrown lifestyle brands, ensuring they are primed for global recognition.

Her focus will be on preparing these brands to meet international standards, strengthening their reach beyond the Philippines, and refining their brand narratives to engage a wider audience. Through strategic content development and brand evolution, she will position OMGI’s lifestyle titles for their entry onto the world stage while maintaining their distinct Filipino identity.

“Joining One MEGA Group Inc. at such a transformative time is both thrilling and humbling,” Aberin shares. “I look forward to mentoring the next generation of creatives and leaders and shaping stories that reflect the dynamic lives and values of our audiences.”

Janine Recto to Drive One MEGA Group’s Expansion Across Asia

With deep expertise in publishing and business development, Janine Recto assumes the role of Vice President for Asia Media Brands, leading OMGI’s regional expansion strategy.

Recto’s tenure at OMGI has been defined by strategic leadership and a commitment to elevating Philippine media on the global stage. She has held key positions—including Associate Publisher, Group Publisher, and Head of Publishing and Marketing—and played a central role in the launch of VMAN Southeast Asia, the first regional men’s fashion magazine.

In this expanded role, Recto will spearhead the regional growth of MEGA, the Philippines’ pioneering glossy fashion title, and VMAN SEA, ensuring these brands establish a strong presence in key Asian markets. She will oversee operations, align creative and commercial strategies, and build meaningful partnerships that strengthen the connection between Southeast Asia’s fashion and media industries.

With a strong emphasis on cultural relevance, audience engagement, and business sustainability, Recto will drive OMGI’s expansion while upholding the brand integrity and editorial excellence that have defined its success.

“At its core, media is about storytelling—but also about impact, influence, and connection,” says Recto. “Our goal is to create brands that don’t just speak to audiences but truly resonate with them—whether in the Philippines, across Asia, or around the world.”

A Bold Future for One MEGA Group

As OMGI moves forward, it remains steadfast in its vision of bridging cultures, shaping global conversations, and championing Filipino and Asian creativity. With an expanding footprint and a forward-thinking leadership team, the company is redefining the role of premium media in a rapidly evolving industry.

“We are entering an exciting new phase—one where our brands evolve, expand, and inspire on a greater scale,” says Ramon E. Galicia, COO of OMGI. “With Apples bringing new energy to our lifestyle media brands and Janine driving our regional expansion, One MEGA Group is poised for a future where Filipino and Asian stories take their rightful place on the world stage.”

These leadership appointments signal OMGI’s continued commitment to setting new benchmarks for storytelling, influence, and cultural impact—both at home and across Asia.