One Mega Group, the standard for Filipino Media Excellence, kicks off 2022 with the announcement of the arrival of Vogue Philippines—the most iconic magazine that transcends generations.
When you hear the word ‘Vogue,’ the first thing that comes to mind is high fashion. A prestigious global publication that covers fashion, beauty, culture, and runway. A household name that has featured A-list celebrities, personalities, and creatives from all over the world. And One Mega Group (OMG), the publishing group that houses Modern Parenting, is incredibly proud to announce that Vogue Philippines is arriving and will be launched by Q3 of 2022.
Markus Grindel, Managing Director of Global Brand Licensing at Condé Nast says, “We’re thrilled to launch our 29th edition of Vogue in the Philippines, a country with a growing luxury fashion market and a vibrant creative scene. The title will launch as a digital-first media brand with a monthly print edition and will serve as an exciting addition to our global Vogue network.”
A Much Awaited Partnership
With over 30 years of prestige publishing expertise through OMG, MEGA Global Licensing, Inc. (MGLI) joins OMG under its parent company, AGC Power Holdings Corp (AGC PHC). Aside from Modern Parenting, OMG is also home to local titles such as MEGA, Lifestyle Asia, Bluprint and OneMega.com. AGC PHC has expanded the company’s portfolio to now include international print and digital titles through MGLI—first with the launch of Nylon Manila in November 2020 and then the acquisition of the Vogue Philippines license in November 2021.
This partnership with the esteemed Condé Nast, a world leader in publishing, and home to some of the most iconic brands, could not have come at a better time.
“The Filipino talent has been ready to be received by the world for decades now. And with certainty, I can say that the market, too, is finally ready. The two are meeting at the perfect juncture at the perfect time and the long wait is over. We are excited to announce the arrival of Vogue Philippines,” says Archie Carrasco, Chairman and CEO of AGC PHC.
Vogue Philippines: Transcending Generations
The Philippines is rich in culture, diversity, and incredible talent in fashion and beauty. The mission is to create a Vogue that marries the past with the future, street with couture, and the Philippines with the rest of the world.
Vogue Philippines will be a print magazine and a digital brand that is forward and artfully done. But more importantly, inspirational. It will dialogue with a local and regional audience while maintaining the international standards of the Vogue brand.
Since its launch in the 1890s, Vogue has become the most iconic publication in the world. It transcends our parents’ generation and has become so influential even to our generation. And finally, it’s arriving in the Philippines.
Following the launch of Vogue Scandinavia last August 2021, Vogue Philippines will be the third Southeast Asian country to carry the title after Vogue Singapore and Vogue Thailand.
As the casting of Vogue Philippines is currently ongoing, MGLI looks forward to naming the key figures who will oversee and drive the brand, including its Editor in Chief.
Be sure to watch out for exciting future announcements from Vogue Philippines!
Head on over to vogue.ph for more news and updates about Vogue Philippines.