Robb Report Philippines Welcomes Veteran Journalist Yvette Fernandez as Chief of Editorial Content
3 September 2024
Robb Report Philippines announces veteran journalist Yvette Fernandez as its Chief of Editorial Content. Fernandez brings an impressive depth of experience and a passion for storytelling to one of the latest media brands in the AGC Power Holdings Corp. (AGC PHC) ecosystem.
Fernandez shared, “I’ve been a journalist for over 30 years, a storyteller for much longer.” Her early fascination with storytelling set the stage for a distinguished career that began with a column for the Manila Times, followed by significant roles at Bloomberg News New York and editorial leadership at Town & Country Philippines and Esquire Philippines. Fernandez’s recent role as Chief Storyteller for the Gokongwei Group honed her skills in corporate affairs and sustainability, preparing her for this exciting new chapter.
Robb Report, the authoritative voice in the luxury market, is set to debut in the country later this year through a partnership between Modern Media Group Inc. (MMGI), a subsidiary of AGC Power Holdings Corp., and Penske Media Corporation (PMC). The publication will offer content tailored for the affluent, covering everything from travel and automobiles to real estate, fashion, watches, and more. Fernandez’s leadership will ensure that the Philippine edition upholds the global luxury standards that Robb Report is celebrated for while adding a unique local perspective.
“What I love about luxury lifestyle is that I’m constantly introduced to embodiments of excellence,” Fernandez expressed. “Intricately designed timepieces, automobiles, and works of art that take exceptional skill and time to create. Exquisite ingredients in the finest of dishes. The magic of theater, entertainment, and spectacle. Simple lines in a made-to-measure, well-cut suit. Expeditions to less-traveled destinations, each one a feast for the senses. I love telling these stories. They excite me.”
Enthusiastic about revisiting her passion for luxury journalism, Fernandez stated, “Print media came calling again and tugged at my heartstrings. And now I’m back doing what I love the most and what I likely do best, journalism. I’m thrilled to be back to my luxury lifestyle roots at Robb Report Philippines.”
Anne Bernisca, COO of Modern Media Group Inc., expressed her enthusiasm about Fernandez joining the team, stating, “We are delighted to welcome Yvette Fernandez to Robb Report Philippines. Yvette’s mastery in luxury journalism and her deep understanding of the world of high-end living are precisely what we need to continue curating content that embodies the very essence of sophistication and exclusivity. Her leadership will undoubtedly reinforce our commitment to delivering unparalleled insight and elevating the narrative of luxury for our discerning readers.”
Archie Carrasco, Publisher and CEO of Robb Report Philippines, also shared his excitement, noting, “I am honored to welcome Yvette Fernandez to our distinguished team at Robb Report Philippines. Yvette’s visionary approach to storytelling and her deep-rooted knowledge of the luxury landscape will be pivotal in expanding our influence beyond borders. Under her stewardship, Robb Report Philippines will not only uphold its status as the definitive guide to luxury in the Philippines but also fortify its connection to the global luxury community, ensuring that our voice resonates across continents and cements our place in the world of elite publishing.”
As Robb Report Philippines prepares to launch, Fernandez’s editorial leadership promises to deliver unparalleled content for discerning readers who seek to enjoy the finest things in life. “Robb Report Philippines is for people like you who work extremely hard to earn your money, and who deserve to spend it on whatever you please, the best of the best of everything,” Fernandez noted. “We’ll be happy to show you how to enjoy it.”
Stay tuned for the launch of Robb Report Philippines at https://robbreport.ph/